Data + Insight + TRKR
= Products on shelves
We help Food & Drink manufacturers protect and win shelf space
For both your existing products & NPD, TRKR brings market data, bespoke insight and direct consumer feedback into the heart of the process
Supercharge retail buyer discussions, avoid delistings and increase the chances of successful UK launches
Brands we work with…
“TRKR brought a new approach to our team, combining the usual market data with bespoke insight. Their commercial experience helped to unlock new opportunities for the brand.”
Joanne Motion, UK Off-trade Marketing & Innovation lead, Ian Macleod Distillers
Examples of our work
Winning distribution with Tesco in England & Wales
Growing distribution for Thompson's Tea
Expanding into adjacent categories with insight-driven Innovation
Bringing an established EU range to the UK market
Launching new Seafood products into the M&S Collections range
Stretching Peperami into adjacent categories
Strengthening the Equity Punk proposition
Taylors - tracking the performance of a new launch
Validating new formats for Border Biscuits
Taylors - Same great crisps, different packet
Refreshing the Lazy Day brand proposition
Stretching the McIntosh brand into new categories
Malt Whisky category insight to identify core range opportunities
In-depth category insight to identify new opportunities in RTDs
Protect and strengthen the core brands with in-depth category insight
